Brand Kits

Set up and manage your brand identity with colours, fonts, and logos.

What is a Brand Kit?

A brand kit is a collection of your brand assets — logos, colours, and fonts — stored in RepeatPosts. When you generate images, your brand kit is automatically applied to the template, keeping all your graphics consistent and on-brand.

Brand kits are scoped to your team. Every team member can use the same brand kits to ensure visual consistency across all generated content.

Colours

Each brand kit has three colour slots that map to template placeholders:

Primary Colour

Your main brand colour. Used for headlines, buttons, and key visual elements. Supports a gradient option (start & end colours).

Secondary Colour

A complementary colour for backgrounds, borders, and supporting elements. Also supports gradients.

Accent Colour

Used for highlights, call-to-action elements, and decorative touches. Supports gradients.

Set colours using the colour picker or by entering a hex code directly (e.g. #FF5733).

Typography

Brand kits support two font selections:

  • Primary Font — Used for headlines and prominent text.
  • Secondary Font — Used for body text and supporting content.

Fonts are sourced from the Google Fonts library, giving you access to hundreds of typefaces across categories like Sans Serif, Serif, Display, and Monospace.

Preview fonts before selecting them in the font picker on the brand kit edit page.

Logos

Upload two logo variants for use in templates:

  • Horizontal Logo — A wide/landscape version of your logo. Used in templates with horizontal logo placements.
  • Square Logo — A square or icon version. Used in smaller placements and profile-style positions.

Supported formats: SVG (recommended for best quality at all sizes), PNG, and JPEG.

Multiple Brand Kits

Create multiple brand kits per team to manage different brands, sub-brands, or campaign themes. The number of brand kits you can create depends on your plan:

  • Check the Pricing page for your plan's brand kit limits.
  • Switch between brand kits when generating images.
Applying Brand Kits

When you generate images, brand kits are applied automatically:

  • Template colour placeholders are replaced with your brand colours.
  • Font placeholders use your selected primary and secondary fonts.
  • Logo placeholders are filled with your uploaded logos.

Brand kits are optional. If you don't select one during generation, the template's default styling is used.

Frequently Asked Questions

A brand kit stores your brand assets: logos, colours (primary, secondary, accent), and fonts. When you generate images, your brand kit is automatically applied to keep everything on-brand.

The number depends on your plan. Check the Pricing page for details on each plan's brand kit limits.

Brand kits support all Google Fonts. Select from the font picker when creating or editing a brand kit. Fonts are organised by category (Sans Serif, Serif, Display, Monospace) for easy browsing.

Upload logos in SVG, PNG, or JPEG format. SVG is recommended for best quality at all output sizes.

No. Brand kits are entirely optional. If you don't select a brand kit during generation, the template's default styling (colours, fonts, placeholder images) will be used instead.